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Tag Archives: publishing

Self-Publishing: Art or Business?

The World's Greatest Book Posted on February 6, 2012 by Dave BrickerJanuary 2, 2023

The very idea of “book marketing” is vague. It’s like subsuming advertising and fine art sales into a single realm of “image marketing.” And in tacking marketing on as the de facto second phase of writing a book, a lot of worthy artists’ resources are placed in jeopardy.

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Posted in Self-Publishing, Writing | Tagged art and business, book marketing, bookstores, fiction, independent publishers, indie publishers, marketing books, nonfiction, publishing, self publishing

Self-Publishing IS Real Publishing-The Difference is up to You

The World's Greatest Book Posted on December 15, 2011 by Dave BrickerJanuary 2, 2023
publishers water fountain

The notion of real publishing­ as opposed to self-publ­ishing and the stigma surrounding it is obsolete. I have no objections to traditional publishers but every one of them started off as a “self-publi­sher” with a first book. I have pretty … Continue reading →

Posted in Publishing, Self-Publishing | Tagged book distribution, book returns, Dave Bricker, POD, print on demand, publishers, publishing, self published books, self publishing, traditional publishing, worldsgreatestbook.com

Should Indie Publishers Lower Their Expectations?

The World's Greatest Book Posted on December 12, 2011 by Dave BrickerJanuary 2, 2023

Many authors start down the publishing road believing that printing books is the same as printing money, only to be disappointed by low returns and the amount of work involved. This guest article by novelist, poet and songwriter Richard Geller … Continue reading →

Posted in Publishing, Self-Publishing | Tagged ablogaboutsomething, asiteaboutsomething, author, Dave Bricker, fiction, indie publishing, indie-author, nonfiction, novel, pod publishing, poetry blog, publishing, publishing success, Richard Geller, self publishing, writers, writing

Discussion Forum Etiquette – Promoting Your Book

The World's Greatest Book Posted on November 28, 2011 by Dave BrickerJanuary 2, 2023
cheerleader

Discussion forums are a powerful medium for promoting your book, your art or your business. Facebook, LinkedIn and other communities are a major source of traffic for blogs and websites, but whether you post directly or embed links in responses … Continue reading →

Posted in Publishing, Self-Publishing | Tagged book marketing, book promotion, Dave Bricker, discussion groups, facebook, forum etiquette, forum rules, forums, linkedIn, listservs, netiquette, promoting your book, publishing, self publishing, social marketing, twitter

The Single Most Important Contribution to Publishing

The World's Greatest Book Posted on November 17, 2011 by Dave BrickerJanuary 5, 2023

Though I create eBooks and write about them extensively, I’m a classic bibliophile who loves to feel the subtle emboss of letters stamped on paper with metal type. I was rummaging through the garage and came across an old copy … Continue reading →

Posted in Book Design | Tagged antique books, book design, book typography, Dave Bricker, learning to read, linotype, literacy, literacy statistics, Progressive Road to Reading, publishing, self publishing, typography, young readers

Book Distributors: What’s in it for Publishers?

The World's Greatest Book Posted on October 10, 2011 by Dave BrickerJanuary 2, 2023

There is a direct relationship between the number of sales you can expect from a book distributor and the value-added services they provide to publishers and readers. Publishers are best served to ally themselves with book distributors that do the … Continue reading →

Posted in Publishing, Self-Publishing | Tagged amazon, barnes and noble, book distributors, book previews, book retailers, bookstores, google books, iBookstore, iPad, itunes, itunes bookstore, kindle, kindle fire, kindle vs. iPad, nook, Pubit!, publishing

Sewing Your Own Parachute – Advice About Book Covers

The World's Greatest Book Posted on September 23, 2011 by Dave BrickerJanuary 2, 2023

I recently responded to an article on Publishing Perspectives by Andrew Pantoja that innocently advises self-publishers about sources for cheap book covers. It is technically easy to create your own cover; therein lies the problem. It’s also easy to sew … Continue reading →

Posted in book cover design, Book Design, Self-Publishing | Tagged 99designs, book design, cover design, Dave Bricker, David Bricker, graphic design, publishing, self publishing

Are Self-Published Books Really Crap?

The World's Greatest Book Posted on September 13, 2011 by Dave BrickerJanuary 2, 2023

From an Internet writer’s forum: Comment: I see self-publishing as vanity publishing. There’s a reason there’s a traditional route; it really does sift out the crap. I may not be a published author, but I’ll be damned before I chuck … Continue reading →

Posted in Publishing, Self-Publishing | Tagged agents, Books, bookstores, editors, press, publishers, publishing, self publishing, traditional publishing, vanity publishing, writing

Small Publishers Should Stop Watching the Stars

The World's Greatest Book Posted on September 8, 2011 by Dave BrickerJanuary 2, 2023

It’s the latest big deal in publishing: Big publishers are being sued; accused of using the ‘agency model,’ to keep prices of eBooks artificially high. Amazon, the world’s largest bookseller, is complying but only offering agency terms to the Big … Continue reading →

Posted in Publishing, Self-Publishing | Tagged Agency model, amazon, apple, Books, booksellers, eBooks, inependent publishers, publishers, publishing, publishing lawsuit, self-publishers

Self-Publishers Should Not Be Self-Editors

The World's Greatest Book Posted on August 19, 2011 by Dave BrickerJanuary 2, 2023

Editing is one of the first hurdles you’ll encounter as an independent writer. Your fan club is your enemy. Encouraging friends who think it’s “wonderful you actually wrote a book” are not unbiased editors. A good editor will put your … Continue reading →

Posted in Publishing, Self-Publishing, Writing | Tagged bricker, editing, editor, proofreading, publishing, self publishing, writing

Many Unhappy Returns – Think Outside the Bookstore

The World's Greatest Book Posted on October 5, 2010 by Dave BrickerJanuary 2, 2023

If you’re hoping to have mainstream bookstore distribution, using a Vanity Press may present some obstacles. Book buyers will likely tell you, “your book may be excellent, but you’re using a Vanity Publisher and the vast majority of their books … Continue reading →

Posted in Publishing, Self-Publishing | Tagged book buyers, bookstores, POD, publishing, retail, returns, vanity publishers

POD, Vanity Presses and Publishing

The World's Greatest Book Posted on September 24, 2010 by Dave BrickerJanuary 2, 2023

There is a tendency to refer to “POD Publishers” with disdain, but POD is just a printing technology. Without POD, we’d all be sitting on stacks of books, handling fulfillment ourselves, and praying for the day when we get our closet space back.

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Posted in Publishing, Self-Publishing | Tagged amazon, authoring, book covers, book design, book printing, createspace, Dave Bricker, eBooks, iBook, iBookstore, iPad, kindle, lightning source, nook, One Hour Guide, publishing, self publishing, The Dance, writers, writing

Tips For Book Cover Design

The World's Greatest Book Posted on September 23, 2010 by Dave BrickerJanuary 7, 2023

Most book designers make the same errors. One sore spot for me and with many of my university design students, is typography.

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Posted in book cover design, Book Design, Self-Publishing | Tagged amazon, authoring, book covers, book design, book printing, createspace, Dave Bricker, eBooks, iBook, iBookstore, iPad, kindle, lightning source, nook, One Hour Guide, publishing, self publishing, The Dance, writers, writing
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