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EBook Publishing in a World of Options — 5 Comments

  1. I’ve just published an ebook with ePub3 and yes, it is unfortunate that only iBookstore adopts this format for now. Hopefully the rest of the stores can catch up soon.

    ePub3 changes the way stories are told but I don’t think it is a lot cheaper to produce compared to book apps.

  2. An excellent rundown on the state of eBook publishing. Thank you. Shared this on G+

    I do worry/wonder about the fragmenting of eBooks in the future as devices break out of the ebup/mobi standards. When some devices allow more complex formatting, will eBooks be readable across all devices? Or are we headed for another standards war?

    • Ironically, ePub3 is most beneficial to developers of eReader devices. If they allow apps and the open web to remain a superior format, people will use eBookstores like they now use physical bookstores; they’ll search for a book there and then buy the better, web-based or app version directly from the publisher. If anything, the standards war is between eBooks, apps and the free and open web. As portable devices increasingly offer all three format choices and publishing tools grow more sophisticated, readers may well choose a reading experience that big booksellers don’t own a piece of.

  3. This is a great article. The jump to HTML5 would certainly enable a much more open and standards-based way to read eBooks. I think the EPUB3 standard does a good job of utilizing HTML5 while creating a system to contain items unique to eBooks (such as the metadata). Unfortunately, adoption of EPUB3 by the big online stores has been terrible, to say the least.

  4. Thanks for this, really great points and comparisons here. The digital formats available now give the reader more choice of a format suited for them, yet does give challenges to marketers and publishers looking at creating digital editions. A number of solutions today offer publishers a variety of output options which can allow them to reach a wider audience. Understanding the reader is now more important than ever.

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